Triodos Bank launches españolla Fair Account, the first savings product linked to socially responsible Fair Trade. Is the result of an agreement between that entity, IDEAS, and Oxfam Intermón SETEM.
* This is a banking product and cost savings to responsible individuals, companies and institutions wishing to support the development of Fair Trade
* The "Fair Account" offers customers a profit of 1 , 5% APR from the first euro cent. Moreover, during the first year, Triodos Bank will assign a 0.7% APR Additional projects
Fair Trade * The client opens a "Fair Account" may also donate an additional part or all of that 1.5% APR any of these organizations
* For the first time, a bank meets three organizations operating in the field of development cooperation to promote socially responsible savings
With the message "and 0.7%, and more ..", Triodos Bank has presented today in Madrid "Fair Account", the first socially responsible savings product for the Spanish market that supports the development Fair Trade. This is a savings account in sight, no commissions deapertura or maintenance and total availability, which offers customers a return of 1.5% APR from the first euro cent. Moreover, for each "Fair Account", Triodos Bank is committed to donate the first year, a 0.7% APR average of the balances of all Accounts Fair "Fair Trade projects.
The "Fair Account" is the result of an agreement between Triodos Bank, IDEAS, and Oxfam Intermón SETEM and marks the first time that a bank meets to three organizations working in the field of development cooperation . The presentation has been delivered cargodel CEO of Triodos Bank, Esteban Barroso, President of Ideas, Carola Reintjes, director of Oxfam in Intermón Madrid, Pilar Oren and lapresidenta of SETEM, Nuria Gonzalez.
As explained Barroso, with the "Fair Account" Triodos Bank offers to the Spanish market a product bancariode responsible and cost savings, which is aimed at those individuals and companies wishing institucionesque also save in a responsible manner and profitable, supporting the development of Fair Trade and the active struggle against poverty. "We want to convey to the Spanish commitment to Fair Trade as an effective tool in fighting poverty." A challenge which the CEO of Triodos Bank, "should be approached from many angles ydiversos. "We think that the" Fair Account "as a savings product liability related to Fair Trade is a very sensible choice in that direction, because when we decide in a responsible way in saving, investment scams, consume or donate, we also have changing the world. "
also the client that opens a "Fair Account" may also donate an additional part or all of that 1.5% APR any of these organizations, either one, two or all at once, with the certainty that the money goes to projects to increase awareness, promotion and development of Fair Trade. "It makes sense here that the message that accompanies this product:" 0.7% longer and more ...", says the director general, "more, because each client decides whether to assign more than 0.7% initial provides the bank, a possibility that we are going to offer and more, because the savings in Triodos finances projects with a strong social, environmental and cultural. " In this way, the "Fair Account" get add profitability to the social economic efficiency, "a practice that connects with the central aim of Triodos Bank," said Barroso.
Triodos Bank and the Trade Fair
This new financial product is part of the axis of action of Triodos Bank in cooperation Desarrollo.Además, Triodos giving a fair trade goods to each person requesting information about "Fair Account" . The gift may be picked up at the nearly 100 shops or Fair Trade delegations distributed throughout Spain and linked to ideas, and SETEM Intermón Oxfam. "We believe it is important to bring shops and fair trade products to an increasingly large sector of Spanish society, a society represented by its government, susempresas and institutions, and citizens who believe that their choice of consumption can also be just and sustainable, "says the CEO of Triodos Bank.
Since its inception, Triodos Bank believes in fair trade as a profitable and sustainable economic activity. At national and international funding to producers, distributors, retail consumption minoristay other actors in Fair Trade through its International Fund for Fair Trade and Development Cooperation, or through direct funding of its own branches in Europe.
Carola Reintjes, "Account Justa" goes beyond Fair Trade: This is a step in the transformation of society. " According to the chairman of ideas, "Fair Account" is a synergy between innovative fair trade and ethical finance, which Triodos Bank recovers the logic that the money used to help the entire society and not just to maximize profits , "he concluded.
Meanwhile, Pilar Oren, director of Oxfam Intermón in Madrid, pointed out that with initiatives such as the ethical bank Triodos presented today, "we can achieve a double objective. On the one hand, and increase the ability to work with Fair Trade project, which will guarantee a dignified life for farmers and people in the South, and, secondly, to encourage responsible consumption in the North. "
Finally, Nuria González SETEM noted that the "Fair Account" is a product which may be directed to the consumer, "will make a more just world." "Consumers for years have been trying to promote fair trade and now is the time that financial institutions as well. Triodos Bank has been a pioneer in Spain and we are convinced that it will be a success. "
The three representatives of the organizations participating in the Fair has been agreed to highlight this new financial product that provides the way to Northern consumers, whether individuals, companies or governments that want to help improve the world. "All we consume, and through initiatives like this can make the people aware about what to do with your money and what is fair trade. And obtain a responsible citizenship "has expressed Pilar Oren. "The proposal for Triodos Bank fits into our goal of ensuring that consumers in the North are the protagonists of change towards a fairer world," he added Nuria González. "The Fair has a simple product that helps savers to exercise justice with their savings while they are quietly in their home, Carola Reintjes completed.
Since its founding in 1980, Triodos Bank has managed to break the apparent contradiction between economic viability and social responsibility in banking practice. Through its investments in projects, initiatives and institutions of the social, cultural and environmental Triodos Group currently manages a stock of over 2,300 million euros and more than 100,000 customers worldwide.
Triodos Bank concerning the banking ethics in Europe, is an institution which has branches in Holland, Belgium, UK and Spain. In addition, it develops an intense activity elsewhere in Europe, Latin America, Asia and Africa. Last year, Triodos Bank celebrated its 25th anniversary as a European financial institution.
Any initiative can be financed by Triodos Bank, provided that clear objectives to respond to social, environmental or cultural, and economically viable over time. Among the customers that Triodos has financed in Spain include organizations, businesses and institutions of reference in development cooperation, support for groups at risk of social exclusion, renewable energy, organic farming, bio, sustainable tourism , education, art, etc.. Through the journals and website www.triodos.es. Triodos Bank informs its customers about these activities, thereby complying with the principle of transparency.